Competitive Advantage of YouTube

YouTube is an American video-sharing platform which was developed in California in 2005, which was later acquired by Google in 2006 and now operates under Google. It has grown since its launch and today millions of people around the world have access to YouTube...

Competitive Advantage of Yahoo

Yahoo! is a web service provider which was established in California in 1995 and is owned by Verizon Communications. Yahoo is known to provide solutions like emails, directories, search engine and web portals. It is available in various languages and is used by...

Competitive Advantage of Zara

Zara, which is ranked at number 51 for the World’s Most Valuable Brands, according to Forbes List 2017, is a Spanish fast fashion retail brand introduced in 1975. It has since grown to be known around the world and loved by everyone. With the fashion industry being so...

Competitive Advantage of Zappos

The founder of Zappos came with its idea when one day he was trying to look for shoes online but was unsuccessful in doing so. He realized that it was majorly missing from the market and started an online retail store after quitting his job. Founded in 1999, Zappos is...

Competitive Advantage of British Airlines

British Airways has maintained its high service standard due to the following competitive advantages: Brand Image The British airline has its own recognition in the Globe and the logo of this airline raises a powerful identity being a major airline and quality...